What a strong yen did to Akihibara

By Dana Blankenhorn | Jun 8, 2009 |

The Akihibara area of Tokyo has long been Japan’s Geek Kingdom.

In the era of a strong yen, Japanese hobbyists can still find bargains galore, along with tiny shops catering to the most obscure tools and parts.

On my first trip to Japan, 20 years ago, this was the first place I wanted to go. I could get 130 yen for my dollar, the prices were a steal.

At 95 yen to the dollar those days are gone. You’re better off at Fry’s.

In fact if you’re in the giant Yodobashi-Akira you are already there. The store has a half-dozen floors segmented by product type, employees in color-coded vests on every aisle, a full color brochure describing the latest bargains, and food up top.

What you won’t find is Linux, or anything really challenging. Yodabashi-Akiba sells the same Windows desktops, notebooks and netbooks as every other store around, just with a cleaner atmosphere.

Not that there’s anything wrong with that. American retailing is the gold standard when it comes to selection, convenience and profitability. It’s just that I saw the same stuff there as I did last week in Taiwan and, thanks to a yen selling at 95 to the dollar, it cost more.

To the left is a price sheet I saw displayed on a store competing with Yodabashi-Akira. A 1.5 terabyte drive for the equivalent of about $130, or 64 Gigabytes of chip memory for about $160, that’s pretty amazing.

But this is no longer where an American should go for the best price. And when it comes to basic selection, you are just as well staying at home, because it’s all one world market now.

Losing the danger and dirt, along with the American geek tourists seeking exotic stuff at super-low prices, is not all a bad thing. Japanese moms can send their teenage sons to Akihibara on the subway knowing they are safe.

But the romance is definitely gone. With some exceptions.

There are places where you can find a little taste of the old Akihibara, of course, tiny aisles filled with shops not much bigger than the men manning their counters.

To the right, on the second floor of a small Akihibara building, are by my count five such shops. The mingled fumes of dust, sweat, and solder here have not been changed in 40 years.

They transported me for just a moment to my adolescence, working at my father’s TV repair place on Long Island, They were worth the trip.

But notice something else about these aisles. They’re empty. And those which were not empty had just a few middle-aged and old men, men even older than me, guarding the past, days when a resistor, a voltmeter, a soldering gun, and some metal were all that stood between you and electronic nirvana.

If you’re under 35 I don’t expect you to understand and there is no need for you to. You have the products these older men made possible. Enjoy them. Let them come to you.

 
Reply to Story

SmartPlanet TalkbackShare your ideas and expertise on this topic

Subscribe to this discussion via RSS

  •  
    1

    ABERZO

    06/09/09 | Report as spam

    RE: What a strong yen did to Akihibara

    Pity the jpegs could not open larger; I got curious to see them prices but the pic was too small...

The following tags are supported in Smartplanet comments:
<b></b> <i></i> <u></u> <pre></pre>

Leave a Reply

  1. Name: You are currently: a Guest |
advertisement

Quick Poll

advertisement

John Dodge

John Dodge has answered the call of journalism for 33 years, most of the time covering technology, engineering and business. While he's run magazines, newsweeklies and web sites, reporting and writing always took up half his time. He has have plied his craft at the WSJ, Boston Globe, PC Week (now eWeek), EDN, Design News, Electronic Business, Bio-IT World, Health-IT World, the Lowell Sun, Haverhill Gazette and Newburyport Daily News. He would have like to have been around when Boston supported seven or more newspapers (1940s) and while steam locomotives still pulled trains, but that era was nearly over by the time he raced into the world. That said, he has been blogging and shooting and editing video, writing for web and other online contents tasks for years now.

He has won numerous journalism awards in the past two years, including two Eddie Golds, one Neal finalist and the IEEE Award for Distinguished Journalism all for his reporting and coverage of the Boeing 787 Dreamliner.

Besides his family and myriad hobbies, reporting and writing is why he gets up in the morning. His personal blog focuses on netbooks and is called The Dodge Retort.

John Dodge

John Dodge prides himself on completely independent journalism. His opinions, observations and reporting are not influenced by any financial holdings. He holds no shares in computer, electronics, software or Internet companies. He also has no business affiliations with organizations except with those for which he creates content as a freelancer.

Dana Blankenhorn

Dana Blankenhorn has been a business journalist for nearly 25 years and has covered the online world professionally since 1985. He founded the Interactive Age Daily for CMP Media, and has written for the Chicago Tribune, Advertising Age's "NetMarketing" supplement, and dozens of other publications over the years.

Dana Blankenhorn

Dana Blankenhorn has been a technology reporter since 1982, a business reporter since 1978, and a writer for as long as he can remember. His Schwab IRA has a few tech stocks in it, most notably some Intel and Applied Materials bought over 10 years ago. But the vast majority of his tiny fortune (emphasis on the word tiny) is invested in mutual funds. He presently writes for no one else but ZDNet, SmartPlanet and himself. But if you've got an opportunity let him know. If he takes the gig he"ll first add it to this disclosure page.
The Thinking Tech blog focuses on technologies such as virtualization, smart electric grids, enterprise 2.0, open source, data center management, green technology and the intersection between the innovation and application of these advancements.