Googlephobia

By Dana Blankenhorn | Jul 23, 2009 |

The Justice Department announcement that it will investigate Google’s agreement with authors is seen as the latest proof that Google is evil.

Google’s response, that the deal with authors is non-exclusive, is barely heard above the din.

Instead, views are being driven by former Microsoft scourge Gary Reback, who is now on a jihad against Google.

Competition is not the only grounds for Googlephobia. The Electronic Frontier Foundation is afraid Google may cooperate with the government.

Google could then combine your reading habits with other information it has about you from other Google services, creating a massive “digital dossier” about you, your interests, and your concerns. With numerous reports of government efforts to compel online and offline booksellers to turn over records about readers, the time is now for Google to pledge to protect reader privacy.

Well, yeah. We have known for 15 years that use of the Internet creates digital fingerprints governments or corporations can use to their advantage.

It’s in the nature of the resource, and while it’s fairly easy to turn it off doing that means you lose the advantages of tracking. You come to Amazon.com as a stranger. The ads you see may be meaningless to you.

The problem is not in the data. The problem is in auditing what Google, Amazon and the government do with that data, and making certain it aligns with what we consider to be good public policy.

Over at the San Jose Mercury-News, Jonathan Hillel of the Competitive Enterprise Institute finds Googlephobia misplaced and I agree.

“Google is creating a market for orphan works and is making them available for widespread access,” he writes. If groups like the Internet Archive want to participate in that market, they can. But they will have to pay their fair share of the digitizing costs, and the same royalty rates Google will.

It’s inevitable that, as a company grows, its reputation will take a hit. Microsoft was once the young and scrappy one. WalMart was once the upstart that brought Sears-like pricing to the countryside. IBM and Coca-Cola were once examplars of American values.

At some point in the process, suspicion arises over even the most innocent moves of a company, as in this piece from The Wall Street Journal about Google’s lobbying.

Never mind that AT&T, with a market cap just $13 billion higher than Google’s, spends nearly four times more on Washington lobbyists, and the Journal isn’t even counting AT&T’s extensive state lobbying effort. It’s Google we must be suspicious of — why?

It’s right to be suspicious of every large company, on antitrust grounds, on privacy grounds, on the general premise that size means power and power corrupts. But we must be suspicious of every large company equally.

Set policy that every company must follow and audit it. But don’t let rightful skepticism turn into cynicism, and cynicism turn into defense of the business status quo. That’s what those pushing Googlephobia want.

Google is continuing to grow. It is following the law and leading the industry in new directions. It is trying to widen its business model.

If that’s evil, give me more of it.

 
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    sk.dunnage@...

    07/24/09 | Report as spam

    RE: Googlephobia

    What Google did in China is evil.

    Nobody is suggesting that Amazon and AT&T are to be trusted. AT&T following the Sept. attack couldn't wait to give its data on you and me to the Government. Amazon just reached into people's equipmnet and took 1's and 0's away.

    And you conclude with Google just wants to grow "in new directions.": Gee, like, O.K..


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John Dodge

John Dodge has answered the call of journalism for 33 years, most of the time covering technology, engineering and business. While he's run magazines, newsweeklies and web sites, reporting and writing always took up half his time. He has have plied his craft at the WSJ, Boston Globe, PC Week (now eWeek), EDN, Design News, Electronic Business, Bio-IT World, Health-IT World, the Lowell Sun, Haverhill Gazette and Newburyport Daily News. He would have like to have been around when Boston supported seven or more newspapers (1940s) and while steam locomotives still pulled trains, but that era was nearly over by the time he raced into the world. That said, he has been blogging and shooting and editing video, writing for web and other online contents tasks for years now.

He has won numerous journalism awards in the past two years, including two Eddie Golds, one Neal finalist and the IEEE Award for Distinguished Journalism all for his reporting and coverage of the Boeing 787 Dreamliner.

Besides his family and myriad hobbies, reporting and writing is why he gets up in the morning. His personal blog focuses on netbooks and is called The Dodge Retort.

John Dodge

John Dodge prides himself on completely independent journalism. His opinions, observations and reporting are not influenced by any financial holdings. He holds no shares in computer, electronics, software or Internet companies. He also has no business affiliations with organizations except with those for which he creates content as a freelancer.

Dana Blankenhorn

Dana Blankenhorn has been a business journalist for nearly 25 years and has covered the online world professionally since 1985. He founded the Interactive Age Daily for CMP Media, and has written for the Chicago Tribune, Advertising Age's "NetMarketing" supplement, and dozens of other publications over the years.

Dana Blankenhorn

Dana Blankenhorn has been a technology reporter since 1982, a business reporter since 1978, and a writer for as long as he can remember. His Schwab IRA has a few tech stocks in it, most notably some Intel and Applied Materials bought over 10 years ago. But the vast majority of his tiny fortune (emphasis on the word tiny) is invested in mutual funds. He presently writes for no one else but ZDNet, SmartPlanet and himself. But if you've got an opportunity let him know. If he takes the gig he"ll first add it to this disclosure page.
The Thinking Tech blog focuses on technologies such as virtualization, smart electric grids, enterprise 2.0, open source, data center management, green technology and the intersection between the innovation and application of these advancements.