Seasalt Icon Tee Review

We like:

The Soil Association certification; the quality; Seasalt's ethical and green credentials

We don't like:

There's nothing to dislike here

SmartPlanet judgement:

This t-shirt is not a fashion statement, but it is indeed a green statement. Its Soil Association certification, European provenance and its parent company's great environmental efforts make it a natural choice for any greenie. But just as importantly, its good quality and fit -- and potential longevity -- would make it a natural choice for anyone.

This Soil Association certified cotton t-shirt is not very photogenic. By that we mean that its online photos don't do it justice -- in real life it's a real beauty. It's thick, incredibly comfortable, has a great fit and the quality is amazing. You know that kind of t-shirt that seems like it'll last forever -- like it'll lose a bit of colour but otherwise will just get better the older it gets? Well, Seasalt's Icon Tee is one of those t-shirts. Continue reading...