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Jason Aloe Vera 84% Shampoo Review

Jason Aloe Vera 84% Shampoo
Typical price:
£5.95
We like:
Its usability; price; certified organic aloe vera leaf
We don't like:
The dubious ingredients
SmartPlanet judgement:
It's not a luxury product and it's not the most eco and ethical product we've ever seen, but it isn't bad either. Jason's shampoo is a good everyday product with a long list of natural (and three organic) ingredients and no really terrible stuff in it. It's affordable and relatively widely available, which we greatly appreciate. While it doesn't make our hair look or feel any better it definitely doesn't make it worse either. A so-so product in every way.
Score:
Editors' Score
7.0
Average User Score
6.3
Contact:
Nice Car Company at http://www.jason-natural.com
Telephone: +1 877 527 6601
Review:

Jason is probably one of the best known body care brands in the green world, which we reckon is due to its affordability and its pioneering status.

While nothing special, this aloe vera shampoo is perfectly usable and a great green-for-beginners product. The certified organic aloe vera leaf, which is the main ingredient in the shampoo, is the main asset, and while most of the other ingredients are natural, we'd rather be without the cocamidopropyl betaine, which is a synthetic surfactant.

A variety of vitamins in the concoction should allegedly make our hair shiny, healthy and soft. We used the shampoo for five weeks, but didn't find it made our hair any shinier or healthier -- it didn't make it look or feel worse either, however.

But we must stress that we're happy the shampoo doesn't contain ingredients such as parabens and lauryl or laureth sulphates, and that neither the ingredients nor the finished product have been tested on animals -- which the Leaping Bunny logo on the bottle proves.

The shampoo is manufactured and bottled in the US, which means labour conditions and rights are legally standardised and enforced, but do keep in mind that it's pretty far for it to travel if you're in Europe. Jason is owned by The Hain Celestial Group, which is a huge American company that owns a variety of natural brands. It looks like a fairly decent company to us.

If Jason was competing with mainstream shampoo brands it would get our vote any day, but in the increasingly sophisticated organic and natural body care market, we're afraid it's nothing more than an average product.

Score breakdown:
 
 
 
 
 
 
 
 
5.8
Quality
8.2
Value
7.7
Ethics
6.4
Green
7.0
Score
 
Read more reviews of green and ethical products at www.smartplanet.com