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It's not often planet- and people-friendly fashion makes prime time TV, so skip the pub and rain tonight for an unusual new series. BBC Three is telling the tale of six British fashion addicts going to India to experience the reality of how clothes are made.
Dubbed Blood, Sweat and T-Shirts, the four-part series kicked off last week with the twenty-something fashionistas attempting to sew clothes in an Indian factory. Tonight's 9pm episode follows them working alongside migrant tailors in Mumbai's backstreet workshops.
We've just watched some of the preview clips and it looks like an eye-opener. On top of the usual make-em-uncomfortable-til-they-cry reality TV formula -- which is present and correct -- the show actually looks like it'll be tackling the issue with grace and weight too.
Episode one is still available to watch online until it expires on 2 May 2008. There's also a nice video (second thumbnail below the main video) featuring one of SmartPlanet's editorial board members, Katharine Hamnett.
If you tune in tonight, let us know what you thought in the comments below.
The show's British fashion addicts try their hand at sewing
Episode one showed the twenty-somethings working in this modern factory, but episode two takes them to Mumbai's backstreets
The fashion addicts get a reality check when they see the hard work involved in making and moving cotton around
30 April 2008 02:41pm
sounds like a great programme. i just hope its not one of those where the young spoiled sheep (oh sorry fashion victims) act horrified and then just go back and shop in topshop and primark agin when they get back from their great trip to india
30 April 2008 03:36pm
yes the 6 months after what changed? programme would be the most telling. Good for raising awareness though
04 May 2008 07:31pm
I thought the programme actually tacked the issue pretty well! Ok, there was a generous dose of the old 'Hysterical Females Make Better TV!' Big-Brother mentality, and it did look suspiciously like the Brits were being deliberately singled out for abuse at times, but then again if you're a high-street boycotter yourself you can't help but feel you're watching the clueless, selfish little brats getting what they really deserved.
I couldn't beleive some of the rubbish the boys especially were coming out with: 'But if I don't buy from Topshop then these people will lose their jobs and the economy will suffer and stuff!' one bleated pathetically. Except nobody was actually suggesting boycotting Topshop, they were suggesting giving the workers a fairer wage and workplace! What a moron.
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