Zero down? Now, where have I heard that one before?
Oh, yes. We had that over here with zero down homes, and look where the housing market is now?
Bad idea. Unless, it's for the rich, who to begin with, don't need zero down.
The infrastructure for EVs should include recharge stations everywhere, and no more than a mile separation between the last and the next. Plus, for longer trips, free road service, with a guarantee of no more than an hour response time.
The biggest thing for any sales:: make them affordable, because, the down payment is no guarantee that people will continue paying for a high price item.