I totally agree.
I agree with you 100 percent. It's an ongoing battle, but we can definitely win it.
The majority of our writers are based in the U.S. and forget that they're writing for a broader audience. Ask them -- I regularly send them memos about this exact complaint. So we're working on being better at this.
That said, we *do* have writers on six continents. The "Global Observer" section is written and published entirely outside of the U.S. And we also have SmartPlanet.fr, which is a France-focused SmartPlanet.
Cross your fingers -- we'd love to launch SmartPlanet in other languages, for other regions.