Political correctness run amuck.
And since when is a room full of pink and light pastels considered a gender neutral color palette? Part of the store looks like Easter Sunday in a little girls room.
The section with the dark paneled walls and ceilings screams man cave.
The store is gender divided and just does not want to admit it.
Mixing up the displayed items does not make it gender neutral.
The earth tones of the reading room are the only part of the store that looks gender neutral.