Vertical integration: Panacea, or just a pendulum swing?

By Larry Dignan | Nov 30, 2009 |

Vertical integration is hot as companies look to combine hardware and software (Oracle and Sun) as well raw materials and manufacturing (steelmaker Arcelor) and other PepsiCo (beverages and distribution). But is it really a panacea?

The Wall Street Journal chronicles the most recent pendulum swing. The Journal notes:

The moves toward vertical integration are a departure from the past half-century, when companies increasingly specialized, shifting functions like manufacturing and procuring raw materials to others. Steelmakers in the 1980s sold their mining operations; in the 1990s, auto giants spun off their parts suppliers. Tech companies stopped making every piece of a computer system and specialized in chips, data storage or software.

The rub: The story is based on roughly eight examples. We’re not headed back down the road of conglomerates yet, but there does seem to be a move toward more vertical integration. However, rest assured that if these vertical moves don’t work we’ll be looking at breakups and spin-offs again.

More: BNet resources on vertical integration.

 

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Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

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Larry Dignan

Larry Dignan has nothing to disclose. He doesn't hold investments in the technology companies he covers.

Andrew Nusca

Andrew J. Nusca is an associate editor for ZDNet and SmartPlanet. As a journalist based in New York City, he has written for Popular Mechanics and Men's Vogue and his byline has appeared in New York magazine, The Huffington Post, New York Daily News, Editor & Publisher, New York Press and many others. He also writes The Editorialiste, a media criticism blog.

He is a New York University graduate and former news editor and columnist of the Washington Square News. He is a graduate of the Columbia University Graduate School of Journalism. He has been named "Howard Kurtz, Jr." by film critic John Lichman despite having no relation to him. A native of Philadelphia, he lives in New York with his fiancée and his cat, Spats.

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Andrew Nusca

Andrew J. Nusca does not hold any investments in the technology companies he covers.
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