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Reframing green as competitive

By | October 26, 2009, 10:08 AM PDT

President Obama tried out a bit of political jiu jitsu last Friday, reframing the climate change debate from “green” to “competitive.”

In his MIT speech the President talked less about polar bears and more about markets such as lighting, solar panels, batteries and turbines, markets that can be retaken with the right incentives.

Don’t say green, say competitive.

Speaking this language is essential because former Bush DoE official Karen Harbert, now heading the U.S. Chamber of Commerce Energy Institute, continues pushing climate change as a business vs. government divide when it is increasingly a battle between industries.

Harbert has been pushing the interests of the petroleum and nuclear industries, but Climate Coverup co-author Jim Hoggan says the Chamber is also in denial about global warming itself.

As a result buyers and sellers in the “new energy” space have been leaving the chamber, including Apple, PG&E, and Exelon.  That’s the background of last week’s hoax by the Yes Men, leading to a new focus on how big the chamber really is.

The chamber remains powerful. It has spend $26 million on lobbying this year, but Harbert’s Institute for 21st Century Energy is listed as having spent nothing. So far.

If this has become a good cop, bad cop act the President is trying to be the good cop. Energy Secretary Steven Chu is the bad cop, saying “it’s wonderful” that companies are leaving the Chamber.

Much as conservatives tried to replace liberal-leaning organizations with more pliable groups over the last 8 years, the Obama Administration is trying focus on groups like the Council on Competitiveness, which has published a white paper supporting more incentives for new industries and fewer for old ones.

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Dana Blankenhorn

About Dana Blankenhorn

Dana Blankenhorn was a contributing editor for SmartPlanet from 2009 to 2010.

Dana Blankenhorn

Dana Blankenhorn

Contributing Editor

Dana Blankenhorn has written for the Chicago Tribune, Advertising Age's "NetMarketing" supplement and founded the Interactive Age Daily for CMP Media. He holds degrees from Rice and Northwestern universities. He is based in Atlanta.

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Dana Blankenhorn

Dana Blankenhorn

Dana Blankenhorn has been a technology reporter since 1982, a business reporter since 1978, and a writer for as long as he can remember. His Schwab IRA has a few tech stocks in it, most notably some Intel and Applied Materials bought over 10 years ago. But the vast majority of his tiny fortune (emphasis on the word tiny) is invested in mutual funds. He presently writes for no one else but ZDNet, SmartPlanet and himself. But if you've got an opportunity let him know. If he takes the gig he"ll first add it to this disclosure page.

He writes for SmartPlanet and is not an employee of CBS.

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RE: Reframing green as competitive
This article contradicts itself.

If "Green" was actually "competitive" it would not need an "incentive" of any kind.

To quote Bjorn Lomborg:

"This is not about making fossil fuels so expensive that we won?t use them, it?s about making green energy so cheap that everyone will want to use them."
Posted by zeeboid
27th Oct 2009
0 Votes
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RE: Reframing green as competitive
The scariest part of the whole global warming argument is that
science and policy are literally blind to temperature. My background
in building engineering and electrical energy provision considers
electron flow with great accuracy in a calculator, we don't get to
see it.

We design buildings and insulate them to function in different
temperature extremes. Meteorologists provide that climatic data so we
can insulate the building for local temperature extremes and not
impose on the atmosphere while using as little energy as possible.

When we finish the exterior of the building, we are supposed to use
reflective colors, shade and coatings so the building isn't radiated
by the same sun that burns our skin. After several years and seasons
of urban heat island investigations has found the cause of UHI. More
importantly is that it can be dealt with and create economy. Here is
a link that will show you the only time-lapsed infrared imaging in
the world showing creation of urban heat islands. The 3rd video shows
you what happens to the inside of the building as it becomes an urban
heat island.

When you look at the 3rd video from inside the building, remember
this. You can use solar power, geothermal, wind, carbon capture and
give the illusion of savings, the building will still heat like that
everyday. http://www.thermoguy.com/urbanheat.html

We don't need more energy, we have a massive waste treating the
symptoms of climate change. Urban Heat Islands are reported to cost
LA 100 million a year, all of it is reacting to symptoms.

The hottest house I imaged was 201 degree F on a 95 degree day. The
tenants installed 3 air conditioners and foil over the windows
because of the indoor heat. The building is insulated for 95 and the
government is capturing the carbon from generating electricity for
the air conditioners while the building bakes the atmosphere.

Green means blend in with the planet that sustains all life, not
competitively scrape the ground of everything living and call it
economy. Exposed ground gets radiated and temperatures can effect
germination.



Posted by Thermoguy
27th Oct 2009
0 Votes
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Competition is Good!
This is a very exciting development. For the past few weeks more information about China going Green and taking over being the #1 supplier of solar panels as well as other sectors in alternative energy should be enough to get the US moving.

Thomas Friedman, writer and three-time winner of the Pulitzer Prize wrote an Op Ed piece for the New York Times: The New Sputnik http://bit.ly/1vT4tt, arguing, ?I believe future historians may well conclude that the most important thing to happen in the last 18 months was that Red China decided to become Green China.?

Nothing like good stiff competition to get things going here in the US. And for President Obama to frame it from that perspective is just plane smart!
Posted by BEST coaches
28th Oct 2009
0 Votes
+ -
Competition is Good!
This is a very exciting development. For the past few weeks more information about China going Green and taking over being the #1 supplier of solar panels as well as other sectors in alternative energy should be enough to get the US moving.

Thomas Friedman, writer and three-time winner of the Pulitzer Prize wrote an Op Ed piece for the New York Times: The New Sputnik http://bit.ly/1vT4tt , arguing, ?I believe future historians may well conclude that the most important thing to happen in the last 18 months was that Red China decided to become Green China.?

Nothing like good stiff competition to get things going here in the US. And for President Obama to frame it from that perspective is just plane smart!
Posted by BEST coaches
28th Oct 2009
0 Votes
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RE: Reframing green as competitive
zeeboid- your argument does not take into account the huge subsidies the US govt provides for petroleum importing. The long-term deal with Saudi Arabia, whereby we offer them security in exchange for reduced oil prices. That costs alot of military money and associated efforts. Then there are the numerous blood-for-oil wars that have cost taxpayers billions upon billions of dollars. If you're going to call the kettle black, look in the mirror and you'll see a teapot.

The only reason people are so concerned by "green" subsidies is that they've forgotten the status quo: oil subsidies. Same problem with corn.
Posted by chefp
29th Oct 2009
0 Votes
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RE: Reframing green as competitive
Who controls the natural environment anyway ?
Posted by grassymud1
1st Nov 2009
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