Posting in Food
What if your shopping cart followed you around a store and advised you on purchases?
Thanks to smart technology, the face of the routine weekly grocery shop may be rather different in the future.
What do you think about being followed by your trolley around a store as you grab your weekly essentials?
It's a far cry from worn-out plastic versions or those with wheels that persist in twisting and making a shopping trip more like a work-out.
This high-tech version features XBox360 Kinect sensors from Microsoft. According to Wired, the 'Smarter Cart' is equipped with a Windows 8 tablet attached to its handlebars and a UPC scanner, as well as containing voice capabilities to interact with the shopper.
U.S-based Whole Foods is currently conducting a trial run of the tech trolleys, and the project is the brainchild of Austin-based company Chaotic Moon.
Through the XBox 360 Kinect technology, this prototype can track your movements and follow you through a supermarket, and also can scan your items in order to tick them off your list -- perhaps forgetting the one item you needed for tonight's dinner will end up as a thing of the past.
If the children slip in a few bags of cookies and it's not on that list, you'll know -- as the trolley will send out a warning.
As shown in the video above, if you're having trouble finding a particular item, then the trolley can also act as a guide. The video shows a customer picking up an item containing gluten, when he specified gluten-free. As a result, the smart trolley is able to then advise and guide the customer towards the item they actually require.
When you have completed your shopping, a combination of a loyalty card system and the sensor technology allows you to avoid the queues and check-out immediately. The trolley 'know' what you have put in, and your details can be stored ahead of time in order to pay.
Thumbnail credit: Kam Worshops
- Security cameras track shopper preferences?
- Tesco abandons carbon-label initiative
- Can mobile wallet tech save retail stores?
- Swap-o-Matic: Consumerism to cast-offs
Feb 29, 2012
Well this feature of the trolley fascinated me that if I am having trouble finding a particular item it will guide me, amazing. http://www.hometextilesdirect.co.uk/categories/Towels/
I would find another store, or at least use a different grocery cart. All I need is an algorithm telling what to buy... NOT. I have one already, thank you; it's called a "brain." No thanks, I'm not buying. "Your arms are hanging limp at your sides; your legs not nothing to do, some machine is doing that for you." "Everything you think, do, or say is in the pill you took today"
Why would anyone want a grocery cart to follow them around? The warning feature goes too far. If I want something "not on my list" so what? It is none of the gadget's business what I buy listed or not. This is carrying "big brother" way too far. the next thing you know, it will know your medical history and stop one from buying an item that isn't on your diet, that may not be on your diet, suppose you were throwing a dinner party and were buying itmes for it and some weren't on your diet would it say ala the "Lost in Space" robot "Danger, will Robinson, danger" and alert the store you were buying off your diet? How would it know to follow the right person around the store? What if it were a couple, which one would it follow if one of them went to another aisle to pick up an item? More reasonable would be to have your own tablet loaded with this particular location's layout so you don't have to go up and down ailses looking for a particular product or having to go back to aisle 1 from aisle 10 because that is what's next on your list. Load you rlist on it at home, but without audible warnings that that item is not on the list! This is back tot he smart refigerator buying thins because they are out in thhat particular machine. We kept our old functioning refigerator whe it was replaced, It is used for items that are used often enough to warrant buying more than one itme at a time--eggs, juice...one wouldn't want the primary unit ordering more eggs just because its egg bin was empty when in the old unit we have 4 dozen awaiting thier time in the spotlight, so to speak. In other words just because it is possible, doesn't mean it is needed or wanted! Bah Humbug!
Having my shopping list read out might be a little embarrassing. I wouldn't want everyone in my isle knowing I got the wrong brand of tampons. But again having a ear piece might be a hygiene problem. I'm sure this isn't a very difficult problem to solve though.
The smart trolley seems a good idea although the supermarkets might jib at the idea of sounding an alarm if you buy something that's not on your list! What I would really like is a smart trolley for my hand baggage, that will follow me round the airport, negotiate its way past all those places where it seems trolleys aren't allowed and deliver my hand baggage and airport purchases safely and smoothly to the terminal departure gate. Surely it can't be that difficult with the technology we see in this article? Perhaps the real problem is that airport operators are somewhat less motivated to help their customers than the supermarkets!