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A bright idea: A DVD to store photos for centuries

By | November 12, 2009, 2:29 PM PST

An outfit called Cranberry DiamonDisc is claiming its DVDs have a shelf life of 1,000 years. Your photos could optimistically live 10 times longer than you do.

But good luck verifying that one.

ZDNet’s Janice Chen notes:

Though many people still back their irreplaceable digital photos to CDs or DVDs, they’re really not a long-term solution. The dyes and reflective layers of conventional recordable CDs and DVDs can deteriorate in two to five years depending on environmental factors. A new long-lasting DVD technology aims to dramatically increase that lifespan by using physical etchings on a rock-like substance to record data.

If Cranberry DiamonDisc can cure that problem it might be on to something. I’d be happy to take a disc that can last 50 years (assuming it doesn’t get lost in the meantime of course).

The price is steep. A 4.7GB DVD will run you $34. You upload files to Cranberry and they’ll mail them back to you. Want a burner? That’ll cost you $4,995 for a Disc Writer and 150 discs.

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Larry Dignan

About Larry Dignan

Larry Dignan is editor-in-chief of SmartPlanet.

Larry Dignan

Larry Dignan

Editor-in-Chief

Larry Dignan is editor-in-chief of SmartPlanet and ZDNet. He is also editorial director of TechRepublic. Previously, he was an editor at eWeek, Baseline and CNET News. He has written for WallStreetWeek.com, Inter@ctive Week, New York Times and Financial Planning. He holds degrees from the Columbia University Graduate School of Journalism and the University of Delaware. He is based in New York but resides in Pennsylvania.

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Larry Dignan

Larry Dignan
Larry Dignan does not hold any investments in the companies he covers.
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From Cranberry
Thank you Larry for spreading the word about the new Cranberry Diamondisc product and services.

I'm happy to see that you recognized how our new offering eliminates the need for landfill-destined short-term storage media (DVDs, hard drives, etc.) in favor of a permanent medium that requires no energy resources (e.g. climate control) to store.

And while the $5000 bundle is a lot to spend at the consumer level, it creates an inexpensive add-on service for photographers, lawyers, title companies, etc. to provide a very green solution where they have had to deliver paper results in the past.

Thanks again. I look forward to seeing what others have to say in the comments here.

Regards,

Joe Beaulaurier
CMO
Cranberry
http://www.cranberry.com
Posted by Joe@...
12th Nov 2009
0 Votes
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RE: A bright idea: A DVD to store photos for centuries
How does it work? If I want to store my kid's prints and digital photos in one of those disks.
Posted by adamjk_1988@...
13th Nov 2009
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RE: A bright idea: A DVD to store photos for centuries
Never mind, I found the answer on their website.
Posted by adamjk_1988@...
13th Nov 2009
0 Votes
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RE: A bright idea: A DVD to store photos for centuries
So, are these disks viewable on a normal DVD player or do you need a
special one to view?

If it can be viewed using a normal player then there would be a market
for conversions. Say someone makes a standard DVD first then sends it
to a business for remastering using the new media.

If, however, it requires a special more expensive player then its use
will be more limited, much like HD DVD is now a dead format. A DVD
disk that cannot be read is obviously less useful.
Posted by richard233
13th Nov 2009
0 Votes
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RE: A bright idea: A DVD to store photos for centuries
This really is great news. I find the organization of Cranberry's website a refreshing change from the usual, too.

But OTOH, I really don't need my digital data to outlast the pyramids. I don't even really need it to outlast me. So I can't help but wonder: if a $34 disk lasts 1000 years, why can't I pay about half that for one that will last 200 years?
Posted by mejohnsn
13th Nov 2009
0 Votes
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RE: A bright idea: A DVD to store photos for centuries
Unfortunately, while the writer is "chiseling" the data onto stone, all the U's look like V's...
Posted by FiOS-Dave
13th Nov 2009
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