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Killer attitude: the rules of unstoppable confidence

By | November 24, 2009, 3:00 AM PST

As a shy, chubby Asian kid in a largely Hispanic neighborhood, Francisco Dao learned in third grade that winning friends and influencing people not only propelled his confidence but allowed him to pursue his dreams without fear. At 13 he was selling car stereos at flea markets, at 24 he started a business that would gross over a million dollars a year. At 30 he was raising capital based on his ideas and by age 34 he was writing a column for Inc Magazine and having fun as a semi-pro comedian. Today Francisco writes for Fast Company and produces Twiistup, a popular series of technology events that combine innovators, venture investors and startup pioneers in  interactive forums.

Recently, Francisco published “Killer Attitude: 53 Rules of Unstoppable Confidence.

Francisco, welcome to Smart Planet.

How important is confidence when it comes to success?

I don’t want to say it’s an absolute requirement – sometimes people just get lucky – but if you don’t believe in yourself, you’re probably not going to go after the things you want in life.  The lack of confidence steers you toward assuming failure, it fills you with thoughts of “I can’t” or “I’m not good enough.”

Is confidence just there for taking? How do we get it?

For the most part confidence (and or the lack of it) is a self reinforcing loop.   The hardest part is putting yourself on the right track.   For example, if a guy is bad with women his inability to get a date will make matters progressively worse, but if he can get a couple of dates, then he’ll start to build confidence which will help him get more dates.  It’s the very beginning of the cycle which is most difficult to start.  As far as how to get it, there’s not a single magic answer.  It’s a combination of what works for you.

You talk about releasing your inner fighter. What do you mean by that?

All conscious creatures from fish to humans are hard wired with a “fight or flight” instinct when faced with danger.  Societal rules have essentially forced us to bury our fight instincts and turn the other cheek, but directing our fight instincts in certain situations – without actually fighting – can be a very powerful tool.  For example, most advice about public speaking is designed around suppressing your nerves ie. Your desire to flee.   Instead, if you shift to “fight” mode you go into the situation with a completely different attitude and kind of on an adrenaline high.  It’s like the difference between playing a game to win as opposed to playing not to lose.

How does perception play into confidence?

The power of perception isn’t limited to confidence.  It really is everything.   Here’s a small example.  A lot of people get intimidated by “powerful” people, but what is that really?   Let’s say you met Rupert Murdoch.  A lot of people might be intimidated by that.  Now let’s say you didn’t know who he was and you thought he was just some old guy – would you still be intimidated by that?  Not likely.  It’s all in our minds.

How do we measure how much confidence we have? Are there questions we can ask?

Hmm, the single biggest question is figuring out if you have an internal or external locus of control.  In other words, if you believe that you control your own decisions and destiny it is highly likely you possess a fair degree of confidence.  If you believe you are a victim of fate or other forces, you are probably lacking in confidence.   The rub is most people will say they believe in themselves when asked, but if you pay attention to the things they say and do, you often find a whole lot of blaming the world around them.

How do we help our children build their own confidence?

These days many parents put their kids up on pedestals and tell them they can do anything, but they don’t let the kids actually earn it themselves.  The positive messaging is great, but kids – really not just kids but all people – have to learn and “earn” for themselves.  Don’t just tell your kids that they’re great, let them - encourage them - to go out and do things on their own.   Here’s a small example.  For a brief time I worked at The Princeton Review and you could almost tell which kids had a shot at an Ivy League school vs. a lower tier school by who called the office.  You could have two kids who were both straight A students but the kid who called himself was almost always a much more complete package than the kid who’s mom or dad called for him.

Thanks Francisco!

To Check out Francisco’s book, Click Here

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Vince Thompson

About Vince Thompson

Vince Thompson was a contributing editor for SmartPlanet from 2009 to 2010.

Vince Thompson

Vince Thompson

Contributing Editor, People

Vince Thompson is a digital revenue consultant, author, speaker and host of the popular BNET show Dog and Pony. His firm Middleshift LLC helps Internet companies build revenue by creating advertising solutions and scaling sales efforts. He is based in Los Angeles.

Follow him on Twitter.

Vince Thompson

Vince Thompson

Vince Thompson is the managing partner of Middleshift LLC, a digital revenue consultancy specializing in helping media companies sell online advertising.

Within the scope of his consultancy Vince works with a number or startups as well as major media companies and in many cases holds stock in those companies as well.

Vince is also the founder of Media2Watch LLC, parent company of Girl2Watch.com, a consumer content company that profiles up and coming actors and the shows they are going to be in and them connects them with audiences.

If at the time he writes an article or post he has a business relationship or investment related to the company or person featured, Vince will disclose his involvement. He writes for SmartPlanet and is not an employee of CBS.

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RE: Killer attitude: the rules of unstoppable confidence
Unstoppable confidence is not always a good thing. Psychopaths are born with it. Its what allows the best of them to occupy the positions of power and control in our society.
Posted by cmatrix
24th Nov 2009
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RE: Killer attitude: the rules of unstoppable confidence
I'm with Francisco on this one. Confidence is goal orientated
focus. Everyone has the ability to succeed but the reason that
most don't is that we are surrounded by negativity. I believe social
media is helping people to build virtual confidence that can be
expressed and displayed in the real world. Conversation opens up
peoples' minds and offers the opportunity to be heard and to add
value not just to others but to the speaker. This creates self
esteem which in turn translates to confidence.
Posted by Gordon Parkin
24th Nov 2009
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RE: Killer attitude: the rules of unstoppable confidence
Nice comments. Videos that inspire and motivate..-- http://www.youtube.com/watch?v=nnq_0CUjgEw&feature=autoshare_twitter And a great Will Smith collage http://www.mattmorris.com/blog/2009/11/motivational-monday-5/
Posted by legacyproductions
24th Nov 2009
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Alain
Confidence is never the same as control-freak. Confidence is always about how we perceive ourselves while control-freak feels s/he will be at lost when has no control on things. The feeling of losing control on control-freak will lead one to do anything in order to gain back control, this is the feature of psychopaths.
Posted by albalain
25th Nov 2009
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RE: Killer attitude: the rules of unstoppable confidence
albalain I don't question your definition of control freak except that it doesn't apply at all to psychopaths. Psychopaths have no fear or other higher level emotions so they will never fear losing control. The psychopath perceives himself as the centre of the Universe. That is the very essence of "unstoppable confidence". If you want to learn more about actual psychopathy and not the spurious Hollywood interpretation, you could read Dr Robert Hare's books. I particularly like "Snakes in Suits".
Posted by cmatrix
25th Nov 2009
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RE: Killer attitude: the rules of unstoppable confidence
According to Napoleon Hill in Think And Grow Rich, we should protect our minds against the negative influences of people around us and also from within ourselves. I believe that's a major step toward developing an unstoppable confidence.
Posted by togbonna
26th Nov 2009
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RE: Killer attitude: the rules of unstoppable confidence
Real confidence (as opposed to over compensation confidence) allows us
to listen to and follow our heart without fear of others judgements or
criticism. It allows us to drop our own self judgements and to take
inspired action.
Posted by electrovillesi
4th Dec 2009
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RE: Killer attitude: the rules of unstoppable confidence
Do you mean that I am not the centre of the universe? I didn't know I was a psychopath. I thought I was just a confident, ambitious entrpreneur that wasn't afraid to fail. If anyone gets in my way, I either make them my friend or defeat them HARD. I better look into this psychopath thing, thank god for GOOGLE.
Posted by NavyKnight
8th Dec 2009
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Bob Johnson
Vince and Melanie, Did you forget to consider this is also a form narcissism. The greatest minds in history were at there core humble people and knew what they didn?t know. Well perhaps except Einstein, Franklin? and a few more. What this says to me is that this guy is a pushy idiot who sold crap all his life to people who didn?t need it. Ultimately he is all about himself. What values did his parents instill in him? What has he done that has contributed to the improvement of mankind in general? What values has he show that he has that improve the life of his fellow man? God ( as interpreted by most of the worlds religions) does not care how rich you are. Techno rich putz?s are the worst kind of self absorbed useless humans who do not advance the cause of mankind to better itself unless it is for them first. And you reviewing this book shows how useless this publication is and how you are glorifying proliferating this stupid useless attitude. Go to church and listen to the word of God for a change. Its not about you and a killer attitude its about what you do stupid. BTW a Journalist that was not writing to fill space with BS like this would know that.
Posted by bobjohnson1234
10th Dec 2009
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RE: Killer attitude: the rules of unstoppable confidence
I prefer -- A Liver Attitude: The Incredible Lightness of Gumption

Gumption: The courage to act with common sense

Why ?Liver Attitude?? It?s a much more life-enhancing approach than ?killer attitude? which seems negative. In five element Chinese philosophy, the liver is the planner which provides the energy for future actions.

Operating Assumption: The courage to act is infectious in that it compels others to engage in more courageous acts. Examples of this are protests and telethons.
dr jim sellner, PhD.,DipC.
Posted by drjimsellner
15th Dec 2009
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