Finding success with the Freemium model

There’s been a lot of talk lately about the Freemium business model. A business model where the company offers its services for free and then makes money by selling premium services to a subset of the users. One particularly impressive business in this category is FreeConferenceCall.com. Serial entrepreneur David Erickson went to work addressing the high costs of multiple party conference calls and not only made the Freemium model work but introduced a whole new level of productivity to the entrepreneur and small organization.

Here’s my interview with David Erickson.

[video=243463-BNET]

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This post was originally published on Smartplanet.com