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Trellis Earth aims to pump the petroleum out of plastics

By | September 12, 2011, 5:03 AM PDT

It would be naive of anyone to think that the American consumer society could or would entirely eliminate plastic wrappings or packaging materials. But Trellis Earth Products is angling to help convert at least part of those materials into bio-based alternatives.

The company, based in Wilsonville, Ore., makes everything from bags to cutlery to the trays that you would find in a school or corporate cafeteria. The difference between its options and those from traditional companies is that approximately 70 percent of the petroleum feedstock in Trellis Earth products is replaced with biomass feedstock.

The company makes both compostable and bio-based products. Its big pitch is that it used a process that has helped it reduce the cost normally associated with creating bio-plastics. In early August, Trellis Earth filed two patents for its bioplastics technology the the U.S. Patent and Trademark August. The first patent cover its processes for creating a “food safe, waterproof, injection moldable and thermoformable blend” that uses 70 percent biomass. The second covers a bioplastic that uses agricultural byproducts such as wheat chaff and soybean hulls to create a plastic that is 100 percent petroleum-free. Trellis Earth notes: “This new proprietary blend of biomass will allow the creation of deliware that behaves like paper but is manufactured with the economies of scale of plastics.”

Bioplastics are still a very niche part of the plastics marketplace. But the market is anticipated to grow about 18 percent from 2009 to 2012, according to BCC Research.

Bill Collins, founder, president and CEO of Trellis Earth, told me that Europe currently leads the way in using bio-based and compostable materials because their waste management options have been more limited than those in the United States. In America, bioplastics have been a niche product because of the cost implications. “Sometimes, I draw an analogy to the car industry not really embracing the electric car,” he said.

That’s one reason why Trellis Earth is focusing just as much attention on the cost implications of its approach as the sustainability angle. “The higher-priced oil feedstocks are starting to create an opportunity for us to offer cost-neutral options,” Collins said. “It’s the idea that you can ‘go green for free.’ When we can take away the price premium and bioplastics becomes a cost-neutral alternative, then we will greatly accelerate the adoption.”

The Trellis Earth zero blend products, in particular, are interesting because the biomass agricultural feedstock they use would not be otherwise used for food products, which has been one common criticism leveled at this industry. Many schools are interested in eliminating stryofoam, Collins said, which is one place where Trellis Earth has been testing its product in lunch trays. The material should be in limited commercial production in the second quarter of 2012, although the formulation may still change so that would affect the timing.

Meanwhile, Trellis Earth has been taking steps to prepare itself for an initial public offering that is planned for the fourth quarter of 2011. Among other executive and board appointments, it has hired a vice president of operations, a vice president of research and development, and a director to handle sales into supermarkets, mass merchandisers and related distribution channels.

Trellis Earth expects to use the funds from its IPO to build two plants, one in Oregon and one in Illinois. Together, those plants should have a combined capacity to create $36 million in bioplastic products annually, according to the company.

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor, Business

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

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Heather Clancy

Heather Clancy
Writing publicly about what the high-tech industry is actually doing to help itself and the world get greener or more sustainable is one way I figure I can contribute more meaningfully to said effort. I'm also a big OMG-kind-of-fan of smart leadership, which is why the goodly folks who publish this blog let me go on about this topic and why I am always on the hunt for forward-looking business management ideas.

My daily writing is focused on looking for topics for my blogs, GreenTech Pastures and Business Brains. I also write often about emerging technology trends such as mobile computing, unified communications and cloud computing. Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where a speaking engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and the topics that I'm covering in my blog.

She writes for SmartPlanet and is not an employee of CBS.

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BioPlastics don't work
My company replaced the plastic forks and knives with these "plant starch" based utensils and from first hand experience I can state unequivocally they do not work! Sure...if you are picking up some salad or soup they are fine. But if you need to eat anything else that requires a little strength, they will bend and eventually break. When I use them I usually go through 3 sets for lunch...how is that ecological? Luckily I stocked up on Wendy's plastic utensils that I can use for work!
Posted by tech_ed@...
12th Sep
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Lunch Room Utensils
We currently use the Trellis Earth products in the lunchroom of our dental office. We have tried their different lines of the cutlery. I must say I was surprised by the Trellis blend and engineering. The spoons, knives and forks on their premium line have great strength. I have no problems with hot soups too. At times, my staff even washes some of the utensils to be more "green." The basic line does the job too as it uses less biomass and saves a little money. We have so many other brands of cutlery and have encountered some flimsy designs. We like Trellis because it uses the best properties of plastic and plant matter.

I'm happy to see these products in the "big" grocery stores and restaurants because more people will learn about how they can be a little more green in a "fast food" world.
Posted by Yipmeister
24th Sep
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