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Survey: Half of corporate fleets now under emissions scrutiny

By | August 24, 2010, 1:42 PM PDT

Just two years ago, barely one-quarter of all fleet managers were actively keeping tabs on the emissions they were responsible for producing. Now, close to half of businesses are measuring those emissions, according to a new survey out from fleet management company PHH Arval. The company is one of those allied with the Environmental Defense Fund to help businesses bring green and sustainability strategy to their fleet operations.

Of the 49 percent of fleet managers who say they measure emissions, approximately two-thirds are tracking actual fuel data, the survey reports. PHH Arval believes this is one of the most accurate ways to measure driver behavior and fuel economy, which are some of the first things companies focus on in an effort to curb emissions.

Almost 70 percent of the survey respondents say they have an environmental goal for their fleets, which was up slightly from the 2009 Green Survey. Most were either focused on fuel efficiency or curbing greenhouse gas emissions. According to PHH Arval:

“Greenhouse gas emissions are the most useful in driving appropriate behavior, as this type of goal allows a company to accurately track its fleet’s impact on the environment. We do not recommend technology goals, as they do not provide an insight into environmental impact. A flex fuel vehicle may be better or worse for the environment than a traditional gasoline vehicle depending on what fuel is used, its overall fuel efficiency, etc.”

What’s holding back fleet managers from taking action? Most of them say it is cost, although many of the respondents also point out that they have found savings as a result of fleet management activities. In any case, here are the top five things holding businesses back:

  1. Cost
  2. Can’t get vehicles
  3. Vehicles don’t exist
  4. Lack of environmental data
  5. Lack of financial data

There was a new survey question about alternative fuels adoption and interest. The responses showed that fleet managers are exercising caution in this area. The most popular alternative, by far is gasoline hybrid, with close to 42 percent of the survey respondents considering this technology. Another 20 percent are thinking about biodiesel.

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor, Business

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

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Heather Clancy

Heather Clancy
Writing publicly about what the high-tech industry is actually doing to help itself and the world get greener or more sustainable is one way I figure I can contribute more meaningfully to said effort. I'm also a big OMG-kind-of-fan of smart leadership, which is why the goodly folks who publish this blog let me go on about this topic and why I am always on the hunt for forward-looking business management ideas.

My daily writing is focused on looking for topics for my blogs, GreenTech Pastures and Business Brains. I also write often about emerging technology trends such as mobile computing, unified communications and cloud computing. Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where a speaking engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and the topics that I'm covering in my blog.

She writes for SmartPlanet and is not an employee of CBS.

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RE: Survey: Half of corporate fleets now under emissions scrutiny
It is ironic to me that they say cost is the reason for not taking
asking on control emissions.. the reality is that the more one limits
their impact and decreases fuel usage, they are saving a
tremendous amount of money AND limiting emissions!

Drew Sheahan
www.VirtualFleetSupervisor.com
Posted by virtualfleetsupervisor
25th Aug 2010
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