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Supermarket chain gets smarter about sustainable seafood

By | August 2, 2010, 5:29 AM PDT

Some of the more progressive supermarket and grocery food chains have started becoming more aggressive about the sorts of seafood that they source.

Photo Credit: Suat Eman

Photo Credit: Suat Eman

In mid-July, Delhaize America, which owns the Hannaford, Sweetbay, Food Lion and Bottom Dollar Food supermarkets, said it will require its seafood suppliers to verify that they source products locally from sources that use sustainable fishing practices. The thing that I find particularly interesting is that this policy applies not just to fresh fish, it also covers anything that is frozen. Here’s what one of the company’s corporate responsibility managers, George Parmenter, said in the press release:

“We want our shoppers to have confidence that seafood they buy from us is from fisheries that are viable and maintained for the future. The health of fisheries is important to us as a retailer, both fro the long-term product supply and for reducing the environmental impacts of products we sell.”

This particular topic is near and dear to my heart for three reasons:

  1. Given my druthers, I could eat fish or seafood pretty much every day, except for the sort to which I am highly allergic (sadly, that is salmon and trout).
  2. I used to be a member of the Monterey Bay Aquarium, which has been distributing the Seafood Watch list for as long as I can personally remember (easily 10 years, and I think more).
  3. I think I am not alone in saying that most Americans are really clued into seafood sourcing issues in the wake of the BP oil spill in the Gulf.

Delhaize is working with the Gulf of Maine Research Institute to develop its policy. The specifics of the policy include these principles, which apply to anything that is harvested from the wild.

  • Keeping detailed harvest data, so that the company can ensure sourcing levels are within certain limits
  • Coming up with restocking plans
  • Maintaining active enforcement policies

When it comes to farm-raised fish and seafood, Delhaize will source products certified under the Best Aquaculture Practices program.

The policy is supposed to go into effect by March 31, 2011.

How do the major supermarket chains fare on the sustainable seafood issue? Of course, Greenpeace has a list of who is naughty and nice, in its estimation. The latest update, published at the end of April, shows Target at the top of the heap, followed by Wegmans and Whole Foods. Delhaize is one of the companies that gets a passing grade, although none of the organization gets what Greenpeace designates as a “good” score. The organization details the rationale for sustainable seafood policy in its ongoing Carting Away the Oceans report.

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor, Business

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

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Heather Clancy

Heather Clancy
Writing publicly about what the high-tech industry is actually doing to help itself and the world get greener or more sustainable is one way I figure I can contribute more meaningfully to said effort. I'm also a big OMG-kind-of-fan of smart leadership, which is why the goodly folks who publish this blog let me go on about this topic and why I am always on the hunt for forward-looking business management ideas.

My daily writing is focused on looking for topics for my blogs, GreenTech Pastures and Business Brains. I also write often about emerging technology trends such as mobile computing, unified communications and cloud computing. Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where a speaking engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and the topics that I'm covering in my blog.

She writes for SmartPlanet and is not an employee of CBS.

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RE: Supermarket chain gets smarter about sustainable seafood
Can you not block this "betterwholesaler.us" from posting on here? I've already reported them once today. What a sham of a company.
Posted by HotLantaGal
2nd Aug 2010
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RE: Supermarket chain gets smarter about sustainable seafood
Can you please have them define 'sustainable'. The term standing out there all by itself really doesn't mean anything at all.
Posted by abear4562
2nd Aug 2010
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RE: Supermarket chain gets smarter about sustainable seafood
I'm with # 3, the term is meaningless without real definition (sort of like the term "green").

Jim
Posted by JimRicker
2nd Aug 2010
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RE: Supermarket chain gets smarter about sustainable seafood
yes what does sustainable really mean. does it mean not catching more of a species than are recruited every year? does it mean having a population that is large enough to reproduce itself?
we then get to the difficulty; how many are there of a species population and what is the number that would provide a sustainable catch ? do we take all comers or try to limit the take to only mature animals or do we include those not mature enough for spawning?

these questions are vital and unfortunately not easily answered if they can be answered at all. i am sure greenpeace has their own ideas, but they are probably wrong.

a case in point. sometime in the 1990s the fleet catching sardines in the sea of cortes went out and found almost none, where in the past there were large schools supporting a large fishing fleet. a geat hue and cry went up about the collapse of the sardine fishery. no one knew how it happened but the cause proclaimed was overfishing. eventually marine biologists using some scientific sense went looking for the sardines and found them in great abundance, but just not in their normal fishing grounds. the environment , because of weather changes(blame it on el nino), had changed moving the species' food away from the normal fishing grounds and the sardine just followed along. the weather changed again and they came back home.
marine biologists are constanly trying to determine overall populations and recruitment rates so they can develop sustainable management for fishing, but so far it has not really come into fruition. the damn fish just will not stand still and be counted. with this still a problem, how is anyone going to swear that they are delivering a species for market and using ' sustainable ' techniques?

there was also a collapse of the sardine fishery off california, but tat was also a false problem.

interesting is that the anchovy and the sardine populations living in the same area take turns at achieving abundance. one goes down the other up. the populations off the baja california peninsula also share a rhythm with the similar populations off the west coast of africa. they rise and fall in alternate cycles, showing some sort of connection across thousands of miles of separation.
Posted by stilt21
2nd Aug 2010
0 Votes
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RE: Supermarket chain gets smarter about sustainable seafood
Costco is the biggest seller of non-sustainable fish. If they got on-board, that would help A LOT!
Posted by michael@...
2nd Aug 2010
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