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Square turns Apple iPad into cash register, beefs up analytics

By | March 5, 2012, 2:25 PM PST

One theme that really has my attention this year is mobile payment technology, so I was intrigued by the introduction over the weekend of an Apple iPad application from Square that turns the tablet into a cash register.

Square Register for iPad teams up with the company’s free credit-card reader to let businesses accept payments that aren’t tethered to a specific point of sale kiosk, via credit cards, cash or even just by entering a customer name (one that is associated with payment information within its databases).

That Square has introduced this application in itself isn’t surprising, given the surging adoption of iPads among small and midsize businesses.

The video below explains the Square Register iPad app in more detail:

What is intriguing, though, is the notion that this application — or something like it — might become the center of the small merchant’s transaction universe over time.

Not only does it accept payments, but it can serve up some pretty detailed analysis about things such as consumer payments or transactions. You can control who accesses what data, but configuring the application for certain employees. The software allows the manager to create reports by month, day, size of payment, pretty much any parameter that he or she uses.

If I were a small-business owner, I would be asking myself, “Do I really need that cash register in the future or is this mobile payment system enough?”

Maybe now isn’t the time for a complete switchover — the fact that the iPad doesn’t really multitask well right now while it is processing transactions is definitely a drawback. But it is pretty easy to imagine a future in which stores don’t necessarily have a “front end” checkout counter where customers have to go to make their purchase and in which clerks actually have the power to complete transactions while they are interacting with customers out in the store — and have access to valuable customer data at the same time.

Related stories:

Wait, what, another mobile payments standard?

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

Follow her on Twitter.

Heather Clancy

Heather Clancy

I am fascinated about how businesses of all sizes can transform their operations through technology -- not just to make themselves more efficient, but to rise above their competitors. That's the theme for my two ZDNet blogs, Small Business Matters and Next-Gen Partner. For SmartPlanet, I'm focused on profiling inspirational and controversial business leaders who have great leadership lessons to share. I also write regularly and passionately about corporate social responsibility and sustainability issues for GreenBiz.com.

Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where an engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology or moderating Webcasts. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and topics that I cover in my blogs.

She writes for SmartPlanet and is not an employee of CBS.

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tillify.com
What square has done is great. I have seen another start-up at a recent event that was showcasing a product that does the same thing. It has some advantages that might better suit bigger retailers as the square app is pretty feeble in terms of a pos system. That said it is beautiful, Tillify multi-tasked as it allowed for multiple operators to run multiple sales at once - it was really sweet.
The start-up was Tillify.com and they are allowing vendors to use their own merchant account and also use PC's or Android Tablets as well as IPads.

It looked very well thought out and like a serious contender in this field.

http://www.tillify.com
Posted by spideee
22nd Mar 2012
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