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Rising fuel prices push businesses to reconsider fleet options

By | May 11, 2012, 3:00 AM PDT

While electric vehicle sales to mainstream consumers continue to disappoint green enthusiasts and automakers, rising fuel prices could inspire more businesses to consider them for corporate fleets, according to a new report by Pike Research.

U.S. gasoline prices continue to hover around $3.80, which is forcing more companies and fleet operators to consider alternative fuel choices when faced with acquiring new vehicles, according to Pike’s “Total Cost of Ownership of Alternative Fuel Vehicles for Fleet Operators” report.

While the upfront costs of buying these vehicles usually represents a premium, more fleet operators are looking more closely at the lifetime costs of these acquisitions, the Pike Research analysis shows.

That is promoting more fleet operators to consider midsize hybrid, plug-in hybrid and battery-electric models. These vehicles will offer a total cost of ownership over 120,000 miles, but not if the mileage is under those levels. “With $3.50 per-gallon gasoline, alternative fuel vehicles will provide payback in fleets that do a lot of driving,” said Pike Research senior analyst Lisa Jerram.

The other trend you’re like to see in corporate fleets is a push for small vehicles, regardless of the fuel type. That is the size that offers the lowest total cost of ownership, regardless of whether the fuel source is gasoline, hybrid or compressed natural gas. Pike Research isn’t all the positive about the prospects for flex-fuel and stop-start vehicles, primarily because there are a limited number of models available.

Most of the fleet efficiency and clean fleet news that I see focuses on news related to larger vehicles, but the debate over gasoline prices could prompt more companies to reconsider their clean fleet initiatives related to small vehicles (rather than the vans and trucks being deployed by the likes of AT&T, Verizon, Coca-Cola and FedEx).

One example of a company that is already researching its options is Best Buy, which manages a fleet of approximately 5,000 cars that are used by the company’s 20,000 Geek Squad agents.

Over the past two years, the company has reduced is carbon emissions from fuel use by 21 percent through decreased engine sizes, and by choosing the most fuel-efficient vehicles available. It has eliminated ones that weren’t efficient and is testing both propane and electric vehicles (such as the Mitsubishi models shown below).

Best Buy joined the National Clean Fleets Partnership in March 2012, and I imagine you will continue hearing about more support of this initiative from businesses that are feeling the pinch at the pump.

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

Follow her on Twitter.

Heather Clancy

Heather Clancy

I am fascinated about how businesses of all sizes can transform their operations through technology -- not just to make themselves more efficient, but to rise above their competitors. That's the theme for my two ZDNet blogs, Small Business Matters and Next-Gen Partner. For SmartPlanet, I'm focused on profiling inspirational and controversial business leaders who have great leadership lessons to share. I also write regularly and passionately about corporate social responsibility and sustainability issues for GreenBiz.com.

Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where an engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology or moderating Webcasts. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and topics that I cover in my blogs.

She writes for SmartPlanet and is not an employee of CBS.

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Economies of scale
This will be a major factor in the economies of scale to lower the cost of hybrid and electric vehicles. Fleets buying them because they lower costs over the life of the vehicle. Once the scale up happens they become more affordable for the average customer.
Posted by riverat1
11th May 2012
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Diesel vehicles
In Europe the use of Diesel cars is massive, once that for the same torque then consume much less than gasoline cars, even the hybrids.
Now there are starting to appear the diesel hybrid (Peugeot, Citroen, BMW), and Opel Ampera/Chevrolet Volt, that have some chances to sell a lot (in my opinion). The pure gasoline cars in my opinion in a few years (3-4 years) will represent less than 10% sales.
The electric cars, are to much expensive, even with the government subsidies.
Thank you.
Samuel
Posted by samuel.ramos@...
13th May 2012
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GPS tracking for fleets
Cargo and transportation fleets consume a significant fraction of fuel. GPS devices dramatically increase the fuel efficiency of those industries.
Posted by WaltNewman
19th Sep
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