Just read where Kimberly-Clark, maker of Kleenex and Huggies (to name just two brands) plans to purchase renewable energy certificates (RECs) from Constellation Energy in order to offset the electric consumption of its headquarters location in Dallas.
The RECs are Green-e Energy Certified. They are related to wind energy facilities throughout Texas. The certificates cover the period from July 2011 through June 2014 and are worth something like 3,300 megawatt-hours of electricity annually.
Personally speaking, I tend to think of RECs as just the tip of the iceberg when it comes to moving toward corporate sustainability. But Kimberly-Clark has just adopted a whole set of new corporate sustainability goals, of which these RECs are just one part.
- 25 percent reduction in water use
- Move to 100 percent certified fiber
- Reduce absolute greenhouse gas emissions by 5 percent
- Achieve zero waste to landfill
My blog post from early June spells out some of these goals in more detail.