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EPA to sports enthusiasts: Get your recycling game on

By | September 4, 2011, 10:45 AM PDT

Before I really get into the meat of this post, let me just admit that I grew up in a family that really didn’t have any sports manias, with the exception of a basic love of one of the most graceful of all team sports, hockey. But I have been around enough of my husband’s friends to understand the visceral, gut love that many people have for their chosen team — especially when it comes to collegiate sports and fantasy leagues. And this is why I think the annual Game Day Challenge from the U.S. Environmental Protection Agency is a very smart idea, indeed.

The initiative is part of the EPA WasteWise program, which is a voluntary effort focused on encouraging organizations to eliminate solid waste. The Game Day Challenge scenario is pretty simple: Participating colleges and universities plan an extensive waste reduction program for at least one home-season football game and then measure the impact. There are several ways that they can win:

  • Demonstrating the least amount of waste generated per fan
  • Recording the biggest cut in greenhouse gas emissions (which comes from the amount of waste diverted from landfills)
  • Showing the highest recycling rate
  • Creating the highest reduction of organic materials through composting or food donations
  • Earning the best combined scores for all of the above

The registration for the Challenge is open until Sept. 30, 2011. The games must take place this fall, and the winner will be announced in December.

Last year, 75 schools participated in the 2010 Challenge, diverting about 500,000 pounds of waste from landfills and cutting approximately 940 metric tons of carbon dioxide emissions through their effort.

Here are the schools that won last year:

Waste Minimization Champion: Ithaca College and University of Tennessee at Martin
Diversion Rate Champion: University of California, Davis
Greenhouse Gas Reduction Champion: University of Central Oklahoma
Recycling Champion: University of Central Oklahoma
Organics Reduction Champion: Marist College

Colleges and universities are already some of the most sustainability-minded organizations around, at least in part because by saving money on energy, water and better resource-management, more tuition money can go towards exactly that, tuition. Considering the impact of big sporting events on the stadiums or arenas and given how excited and competitive sports fans get about their teams, especially at the collegiate level, this is a great way to drive visibility for good environmental habits and promote sustainable living habits among future generations.

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

Follow her on Twitter.

Heather Clancy

Heather Clancy

I am fascinated about how businesses of all sizes can transform their operations through technology -- not just to make themselves more efficient, but to rise above their competitors. That's the theme for my two ZDNet blogs, Small Business Matters and Next-Gen Partner. For SmartPlanet, I'm focused on profiling inspirational and controversial business leaders who have great leadership lessons to share. I also write regularly and passionately about corporate social responsibility and sustainability issues for GreenBiz.com.

Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where an engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology or moderating Webcasts. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and topics that I cover in my blogs.

She writes for SmartPlanet and is not an employee of CBS.

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Hockey - Graceful Sport
I so agree with you on hockey being a graceful sport...Right up until they hit the boards...WHAT A GAME!!!
Posted by mike.horak@...
6th Sep 2011
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