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Breaker! Breaker! Smarter trucks not far down the road

By | October 29, 2009, 11:31 AM PDT

Well this was refreshing to discover: Slowly but surely, companies that rely heavily on fuel-guzzling truck delivery fleets are shifting their purchasing decisions to emphasize environmental considerations. This is according to a new global IBM study called “Truck 2020: Transcending Turbulence,” which covers the opinions of 91 executives in 13 different countries. (Not exactly a huge universe, but a clear signal of progress.)

Considering the sponsor of this study, you won’t surprised to hear that technology features increasingly are rising to the top as the deciding factor in truck procurement. Technology is seen as a way of simultaneously increasing fleet efficiency and also improving the sustainability profile of assets that are often perceived as environmentally problematic. That includes telematics that help reduce service times, embedded navigation systems, efficiency diagnostics, and (last but not least) whether or not the fuel system is a hybrid one.

According to the IBM survey, various technologies along truck routes (such as those that are embedded right within the road and in traffic signals) are also an increasingly important consideration. Sensors will be able to communicate directly with in-vehicle counterparts, providing drivers with up-to-the minute traffic information or other data that could improve fuel efficiency.

Of course, it will takes years for truck fleets to turn over, but the smarter the new additions are when it comes to the bottom line, the less likely it is that businesses will continue throwing good money after bad for maintenance.

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Heather Clancy

About Heather Clancy

Heather Clancy is a contributing editor for SmartPlanet.

Heather Clancy

Heather Clancy

Contributing Editor, Business

Heather Clancy has written for United Press International, ZDNet, Entrepreneur, Fortune Small Business, the International Herald Tribune and the New York Times. She holds a degree from McGill University. She is based in New Jersey.

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Heather Clancy

Heather Clancy
Writing publicly about what the high-tech industry is actually doing to help itself and the world get greener or more sustainable is one way I figure I can contribute more meaningfully to said effort. I'm also a big OMG-kind-of-fan of smart leadership, which is why the goodly folks who publish this blog let me go on about this topic and why I am always on the hunt for forward-looking business management ideas.

My daily writing is focused on looking for topics for my blogs, GreenTech Pastures and Business Brains. I also write often about emerging technology trends such as mobile computing, unified communications and cloud computing. Occasionally, I will pop up at an industry conference in some sort of speaking capacity. In cases where a speaking engagement involves a sponsor that may be covered in this blog, that fact will be disclosed in coverage as appropriate.

My corporate writing work usually consists of crafting research white papers about some aspect of technology. In the event that my commentary (in written, audio or video form) mentions a company for which I have provided consulting advice, I will disclose that fact. However, there is no connection between these projects and the topics that I'm covering in my blog.

She writes for SmartPlanet and is not an employee of CBS.

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RE: Breaker! Breaker! Smarter trucks not far down the road
Smart Trucks???? What an oxymoron!!!!!!!!
Posted by Gizm0d0
30th Oct 2009
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RE: Breaker! Breaker! Smarter trucks not far down the road
Where have you been for the past 10 years. Trucking companies as well as the truck manufacturers have been developing smart tech and making huge gains in environmental friendliness for a long time. Admittedly there are major challenges to be met but trucks are going to be the means of moving product and food for quite a while yet. Try buying something, anything from your computer to your food that has not been shipped by truck. I wish that writers like you who are concerned as we all should be with environmental impact of almost everything would really do their homework before the pop off without a solid understanding of what they are writing about. There may well be better ways. I certainly hope we can find them. At least you get some issues in front of many people that they would not even know about otherwise, even if the response is to oversimplify, ignoring the difficulty, often the complexity, and the human cost, as well as the financial cost of doing it differently.
Posted by ken1st@...
31st Oct 2009
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RE: Breaker! Breaker! Smarter trucks not far down the road
We are going to discuss some of these issues in the MobileMachine at yahoocroups dot com.
Posted by jamesgpeck@...
2nd Nov 2009
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RE: Breaker! Breaker! Smarter trucks not far down the road
Using less fuel and thus being greener has been a trucking concern for a long, long time. This guy created a job from it:
http://www.cleanmpg.com/forums/showpost.php?p=117717&postcount=2
http://100mpg.ca/?p=212
http://100mpg.ca/?p=174
Posted by Marc Erickson
2nd Nov 2009
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