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Business Brains
Archive: 03-2012
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Salesforce.com adds social enterprise software tools
New modules apply social media principles to encourage certain employee behavior, made it easier to publish social content to multiple places simultaneously.
March 16, 2012, 6:49 AM PDT | By Heather Clancy
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United debacle underscores need for smarter customer service
United’s computer systems challenges are illustrative of the need for profound changes when it comes to customer support and ‘experience’ strategies.
March 15, 2012, 2:33 PM PDT | By Heather Clancy
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GPS saves gas for produce delivery company
Indianapolis Fruit teamed with Navman Wireless to improve navigation for 60-plus delivery vehicles, cutting idling and delivery times in the process.
March 15, 2012, 4:30 AM PDT | By Heather Clancy
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Getting past big data’s ‘known unknowns’: Google marketing evangelist tells all
In a new and entertaining talk, analytics expert Avinash Kaushik says all the big data in the world doesn’t mean a thing if decision makers can’t act on it.
March 14, 2012, 10:18 PM PDT | By Joe McKendrick
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What’s the status? Tech brings project filing mentality to email
Forget to carbon copy someone on the project team with a relevant email? Predictive filing software from Recommind has your back.
March 14, 2012, 7:33 AM PDT | By Heather Clancy
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Encyclopaedia Britannica ceases printing, goes all-digital
‘No single medium, neither books nor bits, is at the core of our mission. That mission is to be a reliable, up-to-date, and scholarly source of knowledge and learning for the general...
March 13, 2012, 7:42 PM PDT | By Joe McKendrick
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Software compresses sales cycles, thwarts ‘maverick selling’
Selectica Guided Selling helps sales teams quote and close deals more quickly, while preventing unsanctioned discounts or product configurations.
March 13, 2012, 5:25 AM PDT | By Heather Clancy
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Data center demand soars to record levels: survey
Red-hot demand for data centers reflects growth in digital economy.
March 12, 2012, 8:16 PM PDT | By Joe McKendrick
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Fundly puts social media to work for your cause
Since it was founded in 2009, the platform has helped raise more than $238 million — using social networks such as Twitter and Facebook to spread the word.
March 12, 2012, 2:07 PM PDT | By Heather Clancy
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Smartphones, social networks to blame for rise in identity theft
Willingness to share personal information on social networks and carelessness with smartphone access controls helped contribute to a 13 percent rise in identity theft in 2011.
March 12, 2012, 3:50 AM PDT | By Heather Clancy