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Dubai’s comeback strategies: architecture and entrepreneurs

By | January 9, 2013, 7:43 PM PST

Being home to the world’s tallest building (the Burj Khalifa) isn’t enough for Dubai. The emirate is pushing its extreme architecture in more over-the-top directions now that its economy has bounced back after it nearly collapsed in 2009.

As The Economist reports, Dubai’s latest daring design is its plan for essentially a mini-metropolis within a metropolis: Mohammed bin Rashid City. Announced in November, it will include 100-plus hotels, the “Mall of the World” (yes, it will be the biggest on the planet), a public park that takes up more space than London’s Hyde Park and the biggest entertainment complex in the Middle East.

Design and sparkly architecture are more than just eye-catching baubles in Dubai, though. As The Economist points out, they are part of the emirate’s plan to diversify its economy beyond oil. Trade and tourism are doing well (hotel occupancy rates are up to 80%); so is real estate (542 apartments in a 63-story Dubai skyscraper sold out in a single day in September 2012).

But during the real-estate and architecture boom of the 2000s, many developer debts rose as vertiginously as the skyscrapers they funded. The new wave of hot properties in Dubai, such as Mohammed bin Rashid City, focus on luxury audiences, which have big demand today — as Craig Plumb of consulting firm Jones Lang LaSalle stated to The Economist. But this might not be the norm going forward; newer projects might be hard to finance as Dubai’s biggest banks have been downgraded by research and ratings firm Moody’s toward the end of last year.

So what could be next for Dubai, then? Already, the emirate seems to be targeting entrepreneurs, hoping to lure them with conferences and events related to building new businesses (although, as The Economist points out, there isn’t a tradition of legal support for start-ups in the emirate). The biggest sign of Dubai’s focus for the future: within Mohammed bin Rashid City will be nestled another city: a tech campus.

After reading this analysis, I wondered whether some of Dubai’s newest residents and visitors — obviously with the resources to afford expensive apartments, hotel rooms, and retail habits — will have the capital to personally invest in Dubai-based start-ups in some way, without much fear of risk. What brand of tech entrepreneur, and what types of new business models, will rise in the “new” Dubai?

Image: Eugene Kaspersky/Flickr

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Reena Jana

About Reena Jana

Reena Jana was a contributing editor for SmartPlanet from 2011 to 2013.

Reena Jana

Reena Jana

Contributing Editor

Reena Jana has written for the New York Times, Wired, Harvard Business Review online, Fast Company, Architectural Record, Artforum, Time Out New York, Harper's Bazaar, and GQ. Previously, she was the innovation department editor at BusinessWeek. She holds degrees from Columbia University and Barnard College.

Follow her on Twitter.

Reena Jana

Reena Jana

Reena occasionally consults with companies, and when her writing discusses a corporation or other organization with which she has worked, she will disclose this fact. Reena does not hold any investments in the companies she covers.

She writes for SmartPlanet and is not an employee of CBS.

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Biotechnology startups
Dubai would benefit, long term, in promoting the development of biotechnology/biopharmaceutical startups. It would diversify the risk of only "high-tech" (non-biotech) developments and it would benefit the healthcare system for their population.
New breakthrough biotech developments to treat/prevent metabolic diseases (obesity, diabetes, cardiovascular diseases) are ongoing in places like Boston, and Dubai could try to attract similar startup ventures.
Posted by BostonBiotech
10th Jan
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Dubai: "If you build it, they will come".
What a nutty idea.

A city is infrastructure which is built over time, to support the people and industries which required it, over time. You don't create infrastructure in the hope that, "it will serve some kind of purpose, in the future". Ever hear of the cart before the horse? That's Dubai.

The only people than can benefit from such an ambitious project, are the rich retired people, who don't have to worry about whether what they do, will be successful and can therefore afford Dubai's expensive apartments and housing and other "infrastructure".

However, if they are willing to finance start-ups, why not take a chance and move your start-up there? Then, when the project is completed, move it elsewhere,and or expand it to other areas, where even the management won't have to reside in Dubai.
Posted by adornoe
Updated - 10th Jan
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Dubai Comeback - not yet
Dubai it a strange place built under the eye of people who see what is around the world from the ground up. Too bad they had no vision of the ground down or at least what I read elsewhere. They have no proper sewage system. The buildings have septic tanks that are sucked up by rows of honey trucks which get in line to a distant treatment facility. An amazing landscape created by camel drivers not used to the infrastructure of the west. At least that's the way I see it. So, would I invest in it? Nope, not until they have truly come of age. If this is not true please educate us.
Posted by radiodog4@...
18th Jan
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