Follow this blog:
RSS

Coming to a jeweler near you: Blue gold?

By | October 25, 2012, 2:29 AM PDT

You could soon have this in blue. Or red. Or green.

All that glitters is not yellow in tone.

Scientists at Southampton University in the UK have figured out a new way to change the color of gold, making it “red or green or a multitude of other hues” according to professor Nikolay Zheludev, the school’s head of nanophotonics and metamaterials, as quoted by the BBC.

Zheludev and his team perform this bit of optical alchemy “by embossing tiny raised or indented patterns on the metal’s surface which alters the way it absorbs or reflects light,” he says.

The practice works with other metals too, including silver and aluminum.

There are alternatives ways to change the color of these materials, but Southampton’s 100-nanometer etchings auger industrial scale production, rather than the limited output of existing techniques, Zheludev implies in the journal Optics Express.

LOOK MA, NO THIN FILMS!

“It has the advantage of maintaining the integrity of metal surface and is well suited to high-throughput fabrication via techniques such as nano-imprint,” he writes, noting that he does not use chemical modification, thin films or diffraction.

Southampton has applied for a patent and hopes to commercialize the practice with the jewelry industry.

Talk about transformative -  it seems Zheludev is on the brink of redefining bling, and giving a whole new meaning to the phrase “I’ve got the blues” (assuming blue is within his reach).

And just think how this could pick up a lackluster global economy, as the wealthy rush out to purchase their gold watches and dinnerware in different shades. One for each day of the week perhaps? It’s a golden opportunity.

Photo: Madison Ave Gifts (if you can’t afford the 4 dinner plates for $372, you could just settle for a quartet of salad plates for $336 or soup bowls for $348).

More material samples, on SmartPlanet:

Start your week smarter with our weekly e-mail newsletter. It's your cheat sheet for good ideas. Get it.

Mark Halper

About Mark Halper

Mark Halper is a contributing editor for SmartPlanet.

Mark Halper

Mark Halper

Contributing Editor

Mark Halper has written for TIME, Fortune, Financial Times, the UK's Independent on Sunday, Forbes, New York Times, Wired, Variety and The Guardian. He is based in Bristol, U.K.

Follow him on Twitter.

Mark Halper

Mark Halper

Mark has no financial holdings in the companies he writes about. He occasionally travels at the expense of companies or their press relations agencies in order to report on a company or industry event related to it; Mark will prominently disclose this information when appropriate. This relationship will have no influence on his coverage. Companies he covers do not get to review columns in advance, or select or reject topics.

He writes for SmartPlanet and is not an employee of CBS.

If you liked this, don't miss...
2
Comments

Join the conversation!

Follow via:
RSS
0 Votes
+ -
Coming to a jeweler near you: Blue gold?
We already have red and green gold. Black Hills gold from South Dakota comes in yellow, red and green.
Posted by pdageek
25th Oct
+1 Vote
+ -
Why?
What's the point of gold that isn't gold?
Posted by fearlesscrusader
25th Oct
Join the conversation
Formatting +
BB Codes - Note: HTML is not supported in forums
  • [b] Bold [/b]
  • [i] Italic [/i]
  • [u] Underline [/u]
  • [s] Strikethrough [/s]
  • [q] "Quote" [/q]
  • [ol][*] 1. Ordered List [/ol]
  • [ul][*] · Unordered List [/ul]
  • [pre] Preformat [/pre]
  • [quote] "Blockquote" [/quote]

Join the SmartPlanet community and join the conversation! Signing up is fast and free. Don't wait -- we want to hear your opinion!