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‘Stop treating workers as zombies’; other advice from latest innovation competition

By | November 23, 2012, 10:23 AM PST

Crowdsourcing breeds innovation. so what better way to breed new ideas about innovation?

To this end, the Harvard Business Review and McKinsey & Company have launched their annual “M-Prize” competition, seeking ideas for innovation from across the globe. Entrants are encouraged to either submit a “hack” (a disruptive idea, radical fix, or experimental design) or a “story” (a real-world case study of a single practice, an initiative, or a broad-based transformation) on the subject of “making innovation a systemic and enduring capability–in short, embedding innovation deep into the company’s management DNA.”

As competition organizers put it:

“We all get it: innovation is the lifeblood of every organization. Yet more often than not, when innovation occurs, it’s a ‘happy accident’ rather than the product of a deep-rooted innovation competence.  Fact is, most companies aren’t very good at game-changing innovation.  Too many companies are still approaching the innovation challenge in a piecemeal fashion—a web-based suggestions box here, an awards program there, and a corporate incubator over there, somewhere. With the Innovating Innovation Challenge, we’re looking for examples and ideas that will help us how build innovation into the woof and warp of our organizations.”

The competition ends December 31, 2012, and radical new (or common sense) ideas are pouring in, including the following:

  • Move to micro-tasking. “Let’s move beyond the outdated HR model of filling positions based on hierarchical competency frameworks to matching our talents with skill-based micro-roles and crowd-sourced micro-tasks. What are we waiting for?” (Joachim Stroh)
  • Stop labeling workers “vampires” or “zombles.” “Stop trying to fit workers in a ‘good’ (or ‘performer’) or ‘bad’ (’underperformer’) binary classification and instead adopt a richer language which fits reality of people better.” (Fabio Cecin)
  • Focus on intrinsic rewards of work. “Work has moved from a process that runs against the grain of human nature (‘algorithmic’ jobs – which require extrinsic motivators) to a process that must go with the grain of human nature (‘heuristic’ jobs – intrinsic motivators).” (Taylor Tomasini)
  • Liberate the entrepreneur within every employee. “Corporation innovation is misunderstood completely. It should not be company level behavior, but should be individual employee behavior. Create a system to liberate employee entrepreneurship. That will make big companies have comparable innovation capabilities with startups.” (Keanu Zhang)
  • Adopt the rule of 150. “Break large organizations into buckets of <150 people to foster better collaboartion, teamwork, and idea exploration.  By shrinking massive companies into smaller pods, an organization can better harness the power of teams, and then be able to immediately flip new ideas into a change management process on a small scale.” (Eric Curtis)
  • Measure: “Measurement, the only way to improve.” (Ananda Kumar)
  • Gamify: “By playing the games you develop the skills.  They are then available to be used spontaneously in your own musings or in conversations with others.” (Andrew Gaines)

(Photo: Joe McKendrick. Walkway at the US National Gallery of Art.)

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Joe McKendrick

About Joe McKendrick

Joe McKendrick is a contributing editor for SmartPlanet.

Joe McKendrick

Joe McKendrick

Contributing Editor

Joe McKendrick is an independent analyst who tracks the impact of information technology on management and markets. He is the author of the SOA Manifesto and has written for Forbes, ZDNet and Database Trends & Applications. He holds a degree from Temple University. He is based in Pennsylvania.

Follow him on Twitter.

Joe McKendrick

Joe McKendrick

Joe McKendrick is an independent consultant and editor. Joe has performed project work for the following companies in the IT marketspace: IBM, Systinet/HP, Teradata. He has performed project work for the following organizations in partnership with Unisphere Research (Unisphere Media): IBM, Oracle Corp., International Oracle Users Group, Oracle Applications Users Group, Professional Association for SQL Server, International DB2 Users Group, International Sybase Users Group.

He writes for SmartPlanet and is not an employee of CBS.

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Great suggestions, but they do not fit the union business model.
These will never happen in a unionized US company.

For example. Friends of mine have worked for union shops in a variety of industrial fields and have always hated being pigeon holed into a job. If they saw an opportunity to work smarter, not harder, they were prevented from saying anything directly to management about their idea.

Everything had to go through the shop steward. Where the idea died. Nothing ever was put forward to management because of the unions 'why help them make money' mentality.

My non union company has had most of these ideas in place for years, if not decades.

Union attempts to organize us have failed because enough of us realize the best parts of working here will disappear under a union.
Posted by Hates Idiots
Updated - 23rd Nov
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