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SmartPlanet - Insight and ideas that impact your world.
At SmartPlanet (www.smartplanet.com), readers find thought-provoking, progressive discussion on topics at the intersection of technology, business, and life. SmartPlanet is for people who want to make informed technology decisions for their businesses, seek practical solutions for their homes and know that improving the quality of their life and contributing to the success of their company is the best way to bring innovation to life.
- Reaches action-oriented influencers, leaders and employees.
- Provides marketers with a trusted platform to reach influential decision makers that are proactively engaged in more intelligent business processes.
- 55.6% executive/senior management
- 85% are business purchase influencers
- Average household income is $90k
- 57% IT professionals
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About CBS Interactive's Business Properties
CBS Interactive's business properties reach more than 21 million engaged business and technology influencers every month. Our sites — BNET, CBS MoneyWatch, SmartPlanet, TechRepublic and ZDNet — include the largest business technology network and the fastest-growing business site on the Internet.